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- Writing Professional ■ Author ■ Marketing Professional ■ Entrepreneur ■ Business Mentor ► Let’s Connect!Marketing and Advertising | Vancouver, Canada Area, CASummary
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“Business has only two functions--marketing and innovation.” -- Milan Kundera
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬As a successful innovator named one of "Vancouver's most promising young entrepreneurs" (The Globe and Mail), I know firsthand how important a role marketing has in getting ideas from concept to reality. In my career, I have been fortunate for the opportunity to combine my love of writing with my vision of change inspiring businesses--providing value to clients, including the CBC, UBC, the National Arts Council of Singapore, and the Banff Centre.
My diverse experience in the Education, Technology, Communications, and Publishing (author of two award-winning books, with writing published in Vancouver, Toronto, New York, Chicago, Singapore, and London) industries allows me to evaluate, support, and develop marketing strategies, using unconventional methodologies to design thinking as the way forward-realizing solutions others might not conceive.
I have also given talks on creativity, education, and leadership, including interviews on CBC Radio One and Chicago Public Radio. My ideas take many forms: from writing books and headlining conferences to mentoring creative thinkers at retreats and seminars.
MY AREAS OF STRENGTH:
✔ Content Creation & Management
✔ New Business Development
✔ Client Relations Management
✔ Cross-Functional Collaboration
✔ Critical & Analytical Thinking
✔ Research & Analysis
✔ Leadership & Team BuildingIf you are looking for someone with a thorough understanding of the principles of marketing and innovation, contact me.
Experience- 2013 - PresentBusiness Mentor / YMCA of Greater Vancouver
✏ Mentoring entrepreneurs (aged 18-29) in the Youth Mean Business Program
✏ Developing business plans alongside entrepreneurs
✏ Participating in review panels in order to assess business feasibility and approve startup funding - 2013 - PresentMarketing Consultant / d.verge consulting
As Marketing Consultant, I am accountable for providing personal management and business solution-oriented services to empower individuals and organizations operate at maximum efficiency. Strategies include:
✏ Managing and preparing data to collect and analyze competitive information to determine the firm’s competitive position
✏ Developing organizational policies and programs
✏ Coordinating and organizing a myriad of projects as per performed clients’ needs assessments, and
✏ Organizing presentations and formulating recommendations regarding development and modification of organizational initiatives - Jun 2010 - PresentCo-Founder / Art Song Lab
✏ Co-founded the multidisciplinary Art Song Lab
✏ Brought together 6 poets and 12 composers to create fusions in the genre of art song alongside professional performers
✏ Workshopped and premiered these new works at the Vancouver International Song Institute’s SONGFIRE Festival in partnership with the Canadian Music Centre - 2004 - PresentAuthor / Nightwood Editions
Wrote two award-winning books.
- Mar 2014 - Mar 2014Market Research Advisor / eProjects
✏ Advised 8 teams of entrepreneur start-ups
✏ Assisted teams in solidifying their target markets
✏ Evaluated their proposed target segments
✏ Identified the appropriate communication channels to reach their markets - 2013 - 2013Member / Launch Academy
Accomplishments include:
✏ Developing systematic approach for technology start up
✏ Helping create detailed business model and financial plan, and
✏ Spearheading daily qualitative research & analysis of interactive marketing efforts. - Jul 2012 - Jun 2013Adjunct Professor / The University of British Columbia
Taught seminar/workshop courses on Poetry and Teaching Creative Writing and lecture courses on Introduction to Creative Writing
- Jan 2013 - Jan 2013Teacher / Trade School Vancouver
Taught a class on "How to Come Up with a Good Idea." http://tradeschool.coop/Vancouver/class/past
- Mar 2012 - Aug 2012Editor / Ricepaper Magazine
✏ Edited 17 year-old print and online cultural magazine
✏ Steered artistic direction of magazine alongside Board of Directors
✏ Worked with writers, artists, and other contributors to develop their submissions
✏ Worked alongside Managing Editor, interns, and volunteers to administrate magazine - Apr 2012 - Apr 2012Instructor / The Banff Centre
✏ Taught Writing With Style (Poetry)
✏ Worked with six poets in order to develop their writing and performance. - Feb 2010 - Feb 2012Instructor / Simon Fraser University Continuing Studies
Taught classes on Process for The Writer's Studio
- 2008 - 2012Postdoctoral Teaching Fellow / The University of British Columbia
✏ Taught graduate courses in Teaching Creative Writing
✏ Raught undergraduate courses in Poetry, Introduction to Creative Writing, Writers Without Borders, Asian Canadian Writing, Directed Studies
✏ Supervised Master of Fine Arts theses - 2011 - 2011Comic Book Writer / Cloudscape Comics
Authored a comic in collaboration with artist Chloe Chan.
- Mar 2009 - Mar 2011Literary Editor / Tightrope Books
Edited Jim Johnstone's book Sunday, the locusts
- Mar 2005 - Sept 2008Founder / The Prison Writers Workshop
✏ Founded the award-winning Prison Writers' Workshop, which became the seed for the Writers in Prisons Project
✏ Created bridge between a correctional institution and a university English Department
✏ Developed High-School Equivalency Diploma essay-writing tutorial service for incarcerated people
✏ Developed multi-genre Creative Writing workshop for incarcerated writers
✏ Collaborated with public radio to run radio program showcasing incarcerated talent
Education-
2002 - 2008University of Wisconsin-MadisonPh.D. in English Literary Studies, minor in Creative Writing
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2001 - 2002University of TorontoM.A. in English Literature
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1996 - 2001University of TorontoHonours B.A. in English Literature
Additional Information-
Websites:
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BOOKS
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ROOM + BOARD
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Posts
Ray is one of “Vancouver’s most promising young entrepreneurs” (Globe and Mail)
Read about Ray’s new company, ROOM+BOARD, which is shaking up communities of those who write.
HOW TO LIVE A CREATIVE LIFE: RAY HSU AT TEDx SFU
Ray Hsu has been giving talks on creativity, education, and leadership for over ten years. His ideas take many forms: from headlining conferences to mentoring emerging artists at retreats and seminars.
